Mobile Marketing Trends of 2017

There are more than 11 billion mobile devices in the world with that number is projected to increase to more than 16 billion by 2020. In 2016, there were over 1500 apps published in the Apple App Store and 6000 in the Play Store each day. Ads on mobile devices accounted for more than half of Google’s ad revenue last year, and that trend is expected to increase.